- Sales and Selling
- Sales Management
- Selection, Recruitment, Training and Development
- General Management
Sales and Selling
Even the best products in the world don’t sell themselves. Selling is a professional activity and salespeople need to be taught the tools and techniques to do the job professionally. In this section we recommend the books that we refer to most and that we feel are the most useful for salespeople to self-study.
Successfully managing salespeople is a specialist job and requires a special set of skills, knowledge and attitudes. In this section we recommend a range of books that provide a complete sales managers toolbox. It is full of useful tips and techniques that will help any sales manager to up their game.
Selection, Recruitment, Training and Development
People are at the heart of every sales organization. Most of the books in the Sales Management section include chapters about managing people. However, there are times that you need to dig a bit deeper into the subject. In this section we list a few of the specialist books that we use when looking at selection, recruitment, training or development issues.
Practice makes perfect. Everyday business skills like problem solving and project management deserve to be honed from time to time. In this section we list a few books that we find help build a general all-round business experience.